WORKSHEET 01 / A SMALL EXERCISE

Name one real problem.

Leave with a small, testable question instead of a list of tools to buy.

Choose a person and a moment. “People need better marketing” is too wide to inspect. “A podcast host cannot find a guest’s current biography” gives you something you can look for and improve. This worksheet helps you separate what you observed from what you are assuming.

Read first: Start with one real problem ↗

Your turn.

Your answers stay on this page until you copy them. They are not submitted or automatically saved. Clipboard contents and copies you keep can remain on your device.

01 / Who is trying to do what?

Name a role and their task, not a whole market.

02 / Where does it become difficult?

Describe one moment. Leave the proposed software out for now.

03 / What have you actually observed?

A guess is useful to record as a guess. Do not turn it into an interview or result.

04 / What is the smallest useful attempt?

Choose something you can show another person.

05 / What would you check with them?

Name a visible result and something that could disprove your assumption.

Download a blank text worksheet

HYPOTHETICAL WORKED EXAMPLE

The podcast guest page.

Who is trying to do what?: A podcast host is preparing an introduction for a guest.
Where does it become difficult?: The host finds three different biographies and cannot tell which is current.
What have you actually observed?: Hypothesis for this example: inconsistent biographies could slow preparation. I have not interviewed a host.
What is the smallest useful attempt?: Draft one page with a current short biography, official links and a clear contact address.
What would you check with them?: Ask a host to prepare a short introduction using the page. Notice what they still have to ask. If the existing biography already works, reconsider the problem.

Before moving on

Can you point to a person and a specific frustrating moment?
Have you marked assumptions as assumptions?
Can someone inspect the first attempt without buying your idea first?

Keep the thread.

Turn the attempt into a brief Read the source chapter Choose another worksheet

Your turn.

Your worksheet

Keep the thread.